Fine Dine Restaurants

Mavalli Tiffin Rooms

  • Area Req
    1000 sq ft.
  • Investment Range
    4 lakh to 15 lakh
  • Franchise Outlets
    200-500
Business Details

The year was 1920 when three brothers Parameshwara MaiyaGanappayya Maiyaand Yagnanarayana Maiya left a small, sleepy hamlet near Udupi in South Kanara (a region in the state of Karnataka, India) in search of greener pastures and found their way to Bengaluru. Being proficient in cooking, they found employment as cooks in the homes of some prominent people of those times.

In 1924, Parameshwara Maiya, with encouragement and assistance from his employer, decided to start a small restaurant on Lalbagh Fort Road in Bengaluru, along with Ganappayya Maiya, called the Brahmin Coffee Club serving coffee and idlis. Five years later, on the death of Parameshwara Maiya, Yagnanarayana Maiya joined his brother in running the restaurant. For the next three decades. Yagnanarayana Maiya, or Yagnappa as he was called affectionately, with his enterprising ways, managed the restaurant effortlessly and brought the restaurant accolades and fame.

“Integrity is the backbone of MTR. It’s the core reason for its survival over the decades. Whether it’s food or conduct in business, emphasis is on ethics and fair play.”

In 1951, he decided to undertake a tour of Europe to study how restaurants in those parts functioned. He returned an enlightened man, impressed with the standards of cleanliness, hygiene, discipline and practices adhered to by the restaurants there. On his return he brought in  quite a few changes in the restaurant. He raised the bar by introducing new standards for hygiene, health and sanitation. He introduced sterilization of utensils, crockery and cutlery. He distributed small booklets on health and proper eating habits. He also opened up the kitchen to the scrutiny of customers. He also renamed the restaurant 'Mavalli Tiffin Rooms', in short for MTR, after the locality where it was situated.   

In 1960, the restaurant shifted to its present location on Lalbagh Road, Bengaluru and grew in stature and name. MTR became a landmark. In 1968, Yagnanarayana Maiya passed away, handing over the mantle to his nephew Harishchandra Maiya and the legacy continues with the third generation in the saddle.

Investment Details

Commenced Operations

Operations Commenced On
2007
Franchising / Distribution Commenced On
2010

Franchise Details

UNITS
Investment
4 lakh to 15 lakh
Franchise/Brand Fee
10 lakh to 35 lakh

Franchise Details

Exclusive territorial rights to a unit franchise
yes
Anticipated percentage return on investment
27 %
Likely pay back period of capital for a unit franchise
2to3 Year

Property Details

Type of property required for this franchise opportunity
Commerical
Floor area requirement
1000 sq ft.
Preferred location of unit franchise outlet
N/A

Training Details

Detailed operating manuals for franchisees
yes
Is field assistance available for franchisee ?
yes
Expert guidance from Head Office to franchisee in opening the franchise
yes
Current IT systems will be included in the franchise
yes

Agreement & Term Details

Do you have a standard franchise agreement?
yes
How long is the franchise term for?
3 Years
Is the term renewable?
yes

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